These challenges also faced the organizers of the Formula 1™ Grand Prix held in November in Abu Dhabi at the most beautiful, innovative and luxurious motorsport circuit ever built. It is the only circuit in the world where a 500 bedroom, 5-star hotel actually straddles the track.
For the second year in a row, TIC provided the Grand Prix event organizers with a solution to not only collect, manage and distribute traffic information for the event, but also to easily manage many other data types.
TIC’s flexible architecture allows for rapid addition of a variety of event-oriented data types like sponsorship data, parking, weather, restaurant locations, restrooms and much more.
Again this year in Abu Dhabi, TIC was an integral part of keeping spectators, teams, media or corporate guests and partners informed.
GEWI is pleased to have been a part of this Formula 1™ race, the world’s largest annual sporting event, televised in 188 countries with an annual cumulative audience of 2.73 billion viewers.